Growth Hacking Tips For Startups
Are you wondering how startups with small marketing budgets pop-up overnight?? It’s not every time through growth and sales; sometimes you need to work smart and utilize hacks to grow rapidly. Growth hacking using analytical thinking and social channels to sell products is gaining popularity. Growth hacking techniques vary from company to company, but the common denominator is growth. Companies like Facebook, Pinterest, and Instagram have used growth hacking to improve profit and build brands.
How To Do Community hack
In the community hack, the central focus is to build customer community around the startup and maximize the base customer engagement. The community becomes emotionally connected to the startup, facebook and twitter are great examples of community.
How To Do Exclusivity Hack
This hack targets the want psychology of the client base, i.e., the desire for things, which are out of reach, and also builds up a sense of urgency and importance. In this hack, you use techniques like limiting the number of people who can signup or restricting the access to few customers, all this triggers an emotional response from the client.
How To Do Reverse engineering Hack
We often see competitors as obstacles on the road to success and loathe them. Your competitor?s actions hold critical information, which can help you move faster. This hack focuses on reversing the strategy of the opponent as well as scrutinizing the competitor?s strategy to know how the market is responding to its game plan. Some tools you can use to use this hack effectively are Similarweb and Alexa.
How To Do Acquisition Hack
If you feel, you can?t compete with the competitors either buy or join them. This hack should be used in the two extreme cases, either when you are struggling to survive in the market, or you are finding it difficult to compete with others in the market.
How To Do Landing Page Hack
We are yet to see a campaign that can give you 100% landing page conversion; nevertheless, you can maximize the conversion and increase customer’s awareness about your product. To increase the number on your page, you need to have an attractive design that syncs with your message and brand. You can device two-page landing system for different kinds of people clicking on the ad, like visitors with the lesser level of awareness get directed to the page which educates them about the product or services your startup offers, and consumers with a higher degree of knowledge get directed top the sales or sign up page. This technique uses the customer’s level of awareness to convert the click into a sale. You can use Google Analytics to analyze the number of views on your page, the number of new versus returning customers. You can try Instapage to build landing pages instantly.To increase conversions on your page, you need to have an attractive design that syncs with your message and brand.
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You can device two-page landing system for different kinds of people clicking on the ad, like visitors with the lesser level of awareness get directed to the page which educates them about the product or services your startup offers, and consumers with a higher degree of knowledge get directed top the sales or sign up page. This technique uses the customer’s level of awareness to convert the click into a sale. You can use Google Analytics to analyze the number of views on your page, the number of new versus returning customers. You can try Instapage to build landing pages instantly.
How To Do Blogging Hack
Blogging is the most successful hack in use these days; the blogs increase the chances of your startup content going viral. Make sure you are writing relevant articles which are trending.
How To Do Reminder Hack
You can also use the reminder hack to remind your customers how important they are to startup, and this not only establishes a trust factor but also binds the client to the startup.
How To Do Instagram Hack
The Instagram hack is a very simple hack it can be directly summed up as ?follow like like ? and is said to increase the follow back rate by 25%. The process is simple, choose a hashtag, start clicking on the recent posts follow their account and as a minimum of their three pictures the last ones.
How To Do Twitter Hack
Twitter is one of the most effective hacks to find genuine and potential customers. All you need to do is to navigate to the competing brands twitter account and follow their followers or just target people who are in need of your product or could turn out to be your potential customers.
How To Do Retargeting Hack
Emailing has always been proven to be a failsafe plan for acquiring customers. How about re-engaging your existing customers to increase stickiness and engagement. You can use Facebook custom audience feature to try this out.
How To Do Viral Sign-up Hack
Through this hack, you get more customers, more traffic, more users and more conversions. To make your sign up form go viral you need to reward the people landing on your page with free merchandise or discount coupons which can be redeemed in the next purchase or whenever they consume the service next time.
How To Do Transparency Hack
Transparency is the newest hack in the marketing. Most startup founders, as well as consumers, think that if they maintain an open and honest relationship with the customer, the credibility? & trust increase. Buffer has posted the names and the salaries of their employees taking transparency to the next level and stealing media’s attention. Buffer even publishes how every dollar is spent, thereby demystifying the rationale of pricing.
How To Do Double Sided Referral Hack
Dropbox uses this growth hack when you signup at Dropbox you get an opportunity to refer a friend, and if your friend signs up, you get free storage. The happiness doesn?t end there, by using your friends referral link you can get extra storage space.
Growth hacks are a form of creative marketing; the difference is that they are at any point in time, more easy and time-efficient as compared to traditional marketing. Growth hacks are easy to execute, inexpensive and have the sharper end results.